Agents are shopping.
Can they buy from you?
ChatGPT, Claude, Perplexity, Muse and Grok now shop on your customers’ behalf. We created the Agent Usability Rating (AUR) as an industry standard for how well your storefront converts them: whether agents can discover your products, understand them, and check out.
Every scan checks how your store looks to
- ChatGPT
- Claude
- Perplexity
- Muse
- Grok
- Gemini
One number for how shoppable you are.
Each scan runs 28 automated checks against your live site, the way an agent sees it. Points roll up into four pillars, and the total lands on one of five levels.
0–29
Blocked
Agents are blocked or challenged before they see a product.
30–59
Visible
Agents get in, but product data is thin or inconsistent.
60–79
Legible
Agents understand products but can't buy end to end.
80–94
Shoppable
Agents read the catalog and buy through an agent surface.
95–100
Agent-Native
Open, fully legible, transactable via a published protocol.
35pts
Access
Can agents get in? robots.txt, bot challenges, and how you answer ChatGPT-User, Claude-User and PerplexityBot.
25pts
Catalog
Can agents read products? Structured data, identifiers, server-rendered prices, product sitemaps.
25pts
Checkout
Can agents buy? UCP, Storefront MCP, ACP and other agent-native checkout surfaces.
15pts
Trust
Can agents trust you? Policy pages, return-policy markup, HTTPS and review markup.
Built on years of checkout optimization at Stripe.
Read the methodology →Who agents can buy from today
See the full leaderboard →Most agent-ready
- 1fromourplace.comLegible76
- 2aloyoga.comLegible75
- 3darntough.comLegible74
- 4fentybeauty.comLegible74
- 5casper.comLegible73
Most agent-blocked
- 1gnc.comBlocked2
- 2grailed.comBlocked2
- 3hm.comBlocked2
- 4stockx.comBlocked2
- 5adidas.comBlocked3
Start with a snapshot. Stay shoppable with Pro.
Snapshot
$0one scan, any store
- Score, level and pillar breakdown
- All 28 checks with pass or fail
- Top fixes, ranked by points gained
Pro
$99per store, per month
- Daily rescans with score history
- Alerts when your score drops or an agent gets blocked
- Monthly Agent Walk: a real agent shops your store, recorded
- Track five competitor stores